Review preview. Private, not for sharing. Data snapshot October 2026 cohort, assembled 2026-11-07.
ZERO CLICKS GIVENAI Search Leaders

All sites / Australia / #19 / Marketplaces and classifieds / CAR Group

carsales.com.au grew its search traffic 43%.

estimated monthly search visits, Oct 2024
2.9M
estimated monthly search visits, Oct 2024
estimated monthly search visits, Oct 2026
4.2M
estimated monthly search visits, Oct 2026
change in estimated search traffic
+43%
change in estimated search traffic
change in keywords ranking top 3
+52%
change in keywords ranking top 3

Estimated search traffic

02.6M5.2M2024-10-28: AI Overviews expand to 100 or more countries2024-10-29: AI Overviews roll out in Australia2024-11-11: November 2024 core update2024-12-12: December 2024 core update2025-03-13: March 2025 core update2025-06-30: June 2025 core update2025-08-21: AI Mode expands to 180 more countries in English2025-10-07: AI Mode adds 35 languages and 40 countries2025-10-08: AI Mode launches in Australia2025-10-15: Ads inside AI Overviews reported in Australia2025-11-18: Gemini 3 ships in AI Mode2025-12-11: December 2025 core update2026-01-27: Gemini 3 default for AI Overviews, handoff to AI Mode2026-03-27: March 2026 core update2026-05-19: I/O 2026: AI Mode hits 1 billion users, Gemini 3.5 Flash2026-05-20: AI Overviews and AI Mode combined worldwide2026-05-21: May 2026 core update2026-09-29: AI Mode information monitoring for all usersOct 20242.9MOct 20254.8MOct 20264.2M
carsales.com.au, Ahrefs estimated monthly organic search traffic, Australia. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.

Keywords ranking in Google's top three

067K133K2024-10-28: AI Overviews expand to 100 or more countries2024-10-29: AI Overviews roll out in Australia2024-11-11: November 2024 core update2024-12-12: December 2024 core update2025-03-13: March 2025 core update2025-06-30: June 2025 core update2025-08-21: AI Mode expands to 180 more countries in English2025-10-07: AI Mode adds 35 languages and 40 countries2025-10-08: AI Mode launches in Australia2025-10-15: Ads inside AI Overviews reported in Australia2025-11-18: Gemini 3 ships in AI Mode2025-12-11: December 2025 core update2026-01-27: Gemini 3 default for AI Overviews, handoff to AI Mode2026-03-27: March 2026 core update2026-05-19: I/O 2026: AI Mode hits 1 billion users, Gemini 3.5 Flash2026-05-20: AI Overviews and AI Mode combined worldwide2026-05-21: May 2026 core update2026-09-29: AI Mode information monitoring for all usersOct 202480KOct 2025118KOct 2026121K
carsales.com.au, keywords ranking positions 1 to 3, Australia. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.

Points are Ahrefs Site Explorer estimates for the first of each month shown. Months in between are being collected. All 164,817 ranking keywords in Oct 2026, against 275,101 in Oct 2024.

How often AI answers cite carsales.com.au

EngineCitations in the Ahrefs index
ChatGPTwithheld, failed consistency check
Google AI Mode8,937
Gemini3,693

Ahrefs AI responses index, captured 28 October 2026, Australia, including subdomains.

Five questions we ask the AI engines about carsales.com.au

Written from the site's own top Google keywords, keeping the intent of the search.

EngineNamedLinked
ChatGPT4 of 54 of 5
Google AI Mode2 of 52 of 5
Gemini2 of 53 of 5
  1. What should I compare when researching Tesla Model Y, including price, reliability and running costs?from the keyword “tesla model y”
  2. What should I compare when researching Toyota Yaris, including price, reliability and running costs?from the keyword “toyota yaris”
  3. Where can I compare cars for sale in Australia, including prices, condition and vehicle-history information?from the keyword “cars for sale”
  4. Give me an overview of BYD, with links to reliable sources.from the keyword “byd”
  5. Where can I find specifications, pricing and independent information about the BYD Atto 3?from the keyword “byd atto 3”

Visits since ChatGPT launched

all visits, Nov 2022
12.8M
all visits, Nov 2022
all visits, Oct 2026
10.8M
all visits, Oct 2026
organic search visits, Oct 2026
3.1M
organic search visits, Oct 2026
visits from AI assistants, Oct 2026
12K
visits from AI assistants, Oct 2026

Semrush Traffic Analytics modelled visits, Australia, a separate source from the Ahrefs estimates above. Semrush restates this data on 9 November 2026.