All sites / Australia / #40 / Retail and ecommerce / Coles Group
coles.com.au kept its Google rankings and lost 38% of its search traffic.
estimated monthly search visits, Oct 2024
4.2M
estimated monthly search visits, Oct 2024
estimated monthly search visits, Oct 2026
2.6M
estimated monthly search visits, Oct 2026
change in estimated search traffic
−38%
change in estimated search traffic
change in keywords ranking top 3
+13%
change in keywords ranking top 3
Estimated search traffic
coles.com.au, Ahrefs estimated monthly organic search traffic, Australia. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.
Keywords ranking in Google's top three
coles.com.au, keywords ranking positions 1 to 3, Australia. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.
Points are Ahrefs Site Explorer estimates for the first of each month shown. Months in between are being collected. All 112,045 ranking keywords in Oct 2026, against 550,368 in Oct 2024.
How often AI answers cite coles.com.au
Engine
Citations in the Ahrefs index
ChatGPT
10,321
Google AI Mode
4,387
Gemini
2,807
Ahrefs AI responses index, captured 28 October 2026, Australia, including subdomains.
Five questions we ask the AI engines about coles.com.au
Written from the site's own top Google keywords, keeping the intent of the search.
Engine
Named
Linked
ChatGPT
5 of 5
5 of 5
Google AI Mode
5 of 5
4 of 5
Gemini
5 of 5
4 of 5
Where can I find the current Coles catalogue and check its validity dates?from the keyword “coles catalogue”
How can I find nearby Coles stores and check their opening hours?from the keyword “coles near me”
Where can I find current Coles specials and their offer conditions?from the keyword “coles specials”
What specials are listed by Coles this week, and what are their prices and validity conditions?from the keyword “coles specials this week”
Where can I view this week’s Coles catalogue, with the relevant dates clearly identified?from the keyword “coles catalogue this week”
Visits since ChatGPT launched
all visits, Nov 2022
16.2M
all visits, Nov 2022
all visits, Oct 2026
16.8M
all visits, Oct 2026
organic search visits, Oct 2026
4.3M
organic search visits, Oct 2026
visits from AI assistants, Oct 2026
7K
visits from AI assistants, Oct 2026
Semrush Traffic Analytics modelled visits, Australia, a separate source from the Ahrefs estimates above. Semrush restates this data on 9 November 2026.
