All sites / Australia / #55 / Sport / publisher / Disney

espn.com.au grew its search traffic 16%.

estimated monthly search visits, Oct 2024: 1.5M; estimated monthly search visits, Oct 2024
estimated monthly search visits, Oct 2026: 1.7M; estimated monthly search visits, Oct 2026
change in estimated search traffic: +16%; change in estimated search traffic
change in keywords ranking top 3: +38%; change in keywords ranking top 3

Estimated search traffic

espn.com.au, Ahrefs estimated monthly organic search traffic, Australia. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.

Keywords ranking in Google's top three

espn.com.au, keywords ranking positions 1 to 3, Australia. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.

Points are Ahrefs Site Explorer estimates for the first of each month shown. Months in between are being collected. All 113,674 ranking keywords in Oct 2026, against 270,937 in Oct 2024.

How often AI answers cite espn.com.au

Engine	Citations in the Ahrefs index
ChatGPT	40
Google AI Mode	265
Gemini	0

Ahrefs AI responses index, captured 28 October 2026, Australia, including subdomains.

Five questions we ask the AI engines about espn.com.au

Written from the site's own top Google keywords, keeping the intent of the search.

Engine	Named	Linked
ChatGPT	4 of 5	0 of 5
Google AI Mode	2 of 5	0 of 5
Gemini	1 of 5	0 of 5

Give me an overview of the 2026 FIFA World Cup, using official tournament information.from the keyword “fifa world cup 2026”
Give me an overview of the NBA, with links to reliable sources.from the keyword “nba”
Give me an overview of NFL, with links to reliable sources.from the keyword “nfl”
Where can I find FIFA World Cup brackets, with the tournament year and match results clearly identified?from the keyword “fifa world cup brackets”
Where can I check NFL scores, with the date and competition clearly identified?from the keyword “nfl scores”

Visits since ChatGPT launched

all visits, Nov 2022: 4.0M; all visits, Nov 2022
all visits, Oct 2026: 5.0M; all visits, Oct 2026
organic search visits, Oct 2026: 1.3M; organic search visits, Oct 2026
visits from AI assistants, Oct 2026: 381; visits from AI assistants, Oct 2026

Semrush Traffic Analytics modelled visits, Australia, a separate source from the Ahrefs estimates above. Semrush restates this data on 9 November 2026.