asos.com kept its Google rankings and lost 17% of its search traffic.

Estimated search traffic

Keywords ranking in Google's top three

How often AI answers cite asos.com

Ahrefs AI responses index, captured 28 October 2026, United Kingdom, including subdomains.

Five questions we ask the AI engines about asos.com

Written from the site's own top Google keywords, keeping the intent of the search.

1. What should I compare when choosing wedding-guest dresses, including dress code, sizing, price and returns?from the keyword “wedding guest dresses”
2. Where can I check current ASOS discount codes and their eligibility and expiry conditions?from the keyword “asos discount code”
3. Which features, specifications and price considerations matter when comparing trainers?from the keyword “trainers”
4. What should I compare when buying Saucony shoes, including fit, intended use and price?from the keyword “saucony”
5. What does the Weekday clothing brand offer, and how can I compare prices, sizing and returns?from the keyword “weekday”