All sites / United Kingdom / #45 / Retail and ecommerce / Kingfisher
diy.com kept its Google rankings and lost 23% of its search traffic.
estimated monthly search visits, Oct 2024
7.6M
estimated monthly search visits, Oct 2024
estimated monthly search visits, Oct 2026
5.9M
estimated monthly search visits, Oct 2026
change in estimated search traffic
−23%
change in estimated search traffic
change in keywords ranking top 3
+16%
change in keywords ranking top 3
Estimated search traffic
diy.com, Ahrefs estimated monthly organic search traffic, United Kingdom. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.
Keywords ranking in Google's top three
diy.com, keywords ranking positions 1 to 3, United Kingdom. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.
Points are Ahrefs Site Explorer estimates for the first of each month shown. Months in between are being collected. All 347,729 ranking keywords in Oct 2026, against 1,311,627 in Oct 2024.
How often AI answers cite diy.com
Engine
Citations in the Ahrefs index
ChatGPT
9,984
Google AI Mode
8,454
Gemini
3,178
Ahrefs AI responses index, captured 28 October 2026, United Kingdom, including subdomains.
Five questions we ask the AI engines about diy.com
Written from the site's own top Google keywords, keeping the intent of the search.
Engine
Named
Linked
ChatGPT
4 of 5
5 of 5
Google AI Mode
4 of 5
3 of 5
Gemini
4 of 5
3 of 5
How can I find a B&Q store near my location and check opening hours and services?from the keyword “b&q near me”
Where can I find B & Q shopping information, including stock availability and collection options?from the keyword “b & q”
How can I compare B and Q products and check availability, delivery and returns?from the keyword “b and q”
What does DIY mean, and what should beginners consider before starting a home-improvement project?from the keyword “diy”
What does B&Q sell, and where can I check prices, delivery and return terms?from the keyword “b&q”
Visits since ChatGPT launched
all visits, Nov 2022
13.0M
all visits, Nov 2022
all visits, Oct 2026
27.4M
all visits, Oct 2026
organic search visits, Oct 2026
3.6M
organic search visits, Oct 2026
visits from AI assistants, Oct 2026
24K
visits from AI assistants, Oct 2026
Semrush Traffic Analytics modelled visits, United Kingdom, a separate source from the Ahrefs estimates above. Semrush restates this data on 9 November 2026.
