All sites / United Kingdom / #18 / Retail and ecommerce / Next plc

next.co.uk grew its search traffic 13%.

estimated monthly search visits, Oct 2024: 13.9M; estimated monthly search visits, Oct 2024
estimated monthly search visits, Oct 2026: 15.7M; estimated monthly search visits, Oct 2026
change in estimated search traffic: +13%; change in estimated search traffic
change in keywords ranking top 3: +0%; change in keywords ranking top 3

Estimated search traffic

next.co.uk, Ahrefs estimated monthly organic search traffic, United Kingdom. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.

Keywords ranking in Google's top three

next.co.uk, keywords ranking positions 1 to 3, United Kingdom. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.

Points are Ahrefs Site Explorer estimates for the first of each month shown. Months in between are being collected. All 356,126 ranking keywords in Oct 2026, against 1,278,876 in Oct 2024.

How often AI answers cite next.co.uk

Engine	Citations in the Ahrefs index
ChatGPT	4,104
Google AI Mode	3,502
Gemini	1,333

Ahrefs AI responses index, captured 28 October 2026, United Kingdom, including subdomains.

Five questions we ask the AI engines about next.co.uk

Written from the site's own top Google keywords, keeping the intent of the search.

Engine	Named	Linked
ChatGPT	5 of 5	5 of 5
Google AI Mode	5 of 5	5 of 5
Gemini	5 of 5	4 of 5

Where can I find Next clearance products and check prices, delivery and return conditions?from the keyword “next clearance”
Where can I find current Next job vacancies in the United Kingdom and check their requirements?from the keyword “next jobs”
How can I explore careers at Next and learn about the application process?from the keyword “next careers”
What does Next Home offer, and how can I compare products, prices, delivery and returns?from the keyword “next home”
Where can I check current Next sale offers and their terms?from the keyword “next sale”

Visits since ChatGPT launched

all visits, Nov 2022: 18.1M; all visits, Nov 2022
all visits, Oct 2026: 26.6M; all visits, Oct 2026
organic search visits, Oct 2026: 2.6M; organic search visits, Oct 2026
visits from AI assistants, Oct 2026: 23K; visits from AI assistants, Oct 2026

Semrush Traffic Analytics modelled visits, United Kingdom, a separate source from the Ahrefs estimates above. Semrush restates this data on 9 November 2026.