Review preview. Private, not for sharing. Data snapshot October 2026 cohort, assembled 2026-11-07.
ZERO CLICKS GIVENAI Search Leaders

All sites / United States / #55 / Marketplaces and classifieds / CarGurus

cargurus.com grew its search traffic 90%.

estimated monthly search visits, Oct 2024
6.6M
estimated monthly search visits, Oct 2024
estimated monthly search visits, Oct 2026
12.6M
estimated monthly search visits, Oct 2026
change in estimated search traffic
+90%
change in estimated search traffic
change in keywords ranking top 3
+120%
change in keywords ranking top 3

Estimated search traffic

06.9M13.8M2024-10-03: Ads in AI Overviews go live on US mobile2024-10-28: AI Overviews expand to 100 or more countries2024-11-11: November 2024 core update2024-12-12: December 2024 core update2025-03-05: AI Mode opens in Search Labs (US)2025-03-13: March 2025 core update2025-05-20: AI Mode rolls out to all US users2025-05-21: Ads in AI Mode and desktop AI Overviews (US)2025-06-30: June 2025 core update2025-09-18: AI Mode announced for Chrome address bar2025-11-18: Gemini 3 ships in AI Mode2025-12-11: December 2025 core update2026-01-27: Gemini 3 default for AI Overviews, handoff to AI Mode2026-02-05: February 2026 Discover core update2026-03-27: March 2026 core update2026-05-19: I/O 2026: AI Mode hits 1 billion users, Gemini 3.5 Flash2026-05-20: AI Overviews and AI Mode combined worldwide2026-05-21: May 2026 core update2026-09-29: AI Mode information monitoring for all usersOct 20246.6MOct 20259.3MOct 202612.6M
cargurus.com, Ahrefs estimated monthly organic search traffic, United States. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.

Keywords ranking in Google's top three

0125K250K2024-10-03: Ads in AI Overviews go live on US mobile2024-10-28: AI Overviews expand to 100 or more countries2024-11-11: November 2024 core update2024-12-12: December 2024 core update2025-03-05: AI Mode opens in Search Labs (US)2025-03-13: March 2025 core update2025-05-20: AI Mode rolls out to all US users2025-05-21: Ads in AI Mode and desktop AI Overviews (US)2025-06-30: June 2025 core update2025-09-18: AI Mode announced for Chrome address bar2025-11-18: Gemini 3 ships in AI Mode2025-12-11: December 2025 core update2026-01-27: Gemini 3 default for AI Overviews, handoff to AI Mode2026-02-05: February 2026 Discover core update2026-03-27: March 2026 core update2026-05-19: I/O 2026: AI Mode hits 1 billion users, Gemini 3.5 Flash2026-05-20: AI Overviews and AI Mode combined worldwide2026-05-21: May 2026 core update2026-09-29: AI Mode information monitoring for all usersOct 2024103KOct 2025139KOct 2026227K
cargurus.com, keywords ranking positions 1 to 3, United States. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.

Points are Ahrefs Site Explorer estimates for the first of each month shown. Months in between are being collected. All 515,372 ranking keywords in Oct 2026, against 1,603,236 in Oct 2024.

How often AI answers cite cargurus.com

EngineCitations in the Ahrefs index
ChatGPT6,767
Google AI Mode13,334
Gemini8,489

Ahrefs AI responses index, captured 28 October 2026, United States, including subdomains.

Five questions we ask the AI engines about cargurus.com

Written from the site's own top Google keywords, keeping the intent of the search.

EngineNamedLinked
ChatGPT2 of 52 of 5
Google AI Mode2 of 51 of 5
Gemini2 of 51 of 5
  1. What should I compare when researching toyota tacoma, including price, reliability and running costs?from the keyword “toyota tacoma”
  2. Give me an overview of “carguru”, with links to reliable sources.from the keyword “carguru”
  3. Give me an overview of “trackhawk”, with links to reliable sources.from the keyword “trackhawk”
  4. Give me an overview of “m340i”, with links to reliable sources.from the keyword “m340i”
  5. Where can I find used cars for sale near my location in the United States and compare listings?from the keyword “used cars near me”

Visits since ChatGPT launched

all visits, Nov 2022
26.5M
all visits, Nov 2022
all visits, Oct 2026
40.8M
all visits, Oct 2026
organic search visits, Oct 2026
9.1M
organic search visits, Oct 2026
visits from AI assistants, Oct 2026
74K
visits from AI assistants, Oct 2026

Semrush Traffic Analytics modelled visits, United States, a separate source from the Ahrefs estimates above. Semrush restates this data on 9 November 2026.