All sites / United States / #24 / Marketplaces and classifieds / eBay

ebay.com kept its Google rankings and lost 18% of its search traffic.

estimated monthly search visits, Oct 2024: 45.0M; estimated monthly search visits, Oct 2024
estimated monthly search visits, Oct 2026: 37.0M; estimated monthly search visits, Oct 2026
change in estimated search traffic: −18%; change in estimated search traffic
change in keywords ranking top 3: +1%; change in keywords ranking top 3

Estimated search traffic

ebay.com, Ahrefs estimated monthly organic search traffic, United States. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.

Keywords ranking in Google's top three

ebay.com, keywords ranking positions 1 to 3, United States. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.

Points are Ahrefs Site Explorer estimates for the first of each month shown. Months in between are being collected. All 6,771,529 ranking keywords in Oct 2026, against 35,084,030 in Oct 2024.

How often AI answers cite ebay.com

Engine	Citations in the Ahrefs index
ChatGPT	withheld, failed consistency check
Google AI Mode	42,504
Gemini	34,525

Ahrefs AI responses index, captured 28 October 2026, United States, including subdomains.

Five questions we ask the AI engines about ebay.com

Written from the site's own top Google keywords, keeping the intent of the search.

Engine	Named	Linked
ChatGPT	4 of 5	3 of 5
Google AI Mode	4 of 5	4 of 5
Gemini	4 of 5	4 of 5

What is eBay, and how can I compare its buying, payment and return options?from the keyword “ebay”
How can I shop on eBay in the United States and check delivery, payment and return terms?from the keyword “ebay usa”
What does the retailer “midwayusa” offer, and how can I check prices, delivery and return terms?from the keyword “midwayusa”
How does “ebay motors” work, and what costs, terms and limitations should I check?from the keyword “ebay motors”
What is My eBay, and how can I use its official account features?from the keyword “my ebay”

Visits since ChatGPT launched

all visits, Nov 2022: 368.0M; all visits, Nov 2022
all visits, Oct 2026: 381.5M; all visits, Oct 2026
organic search visits, Oct 2026: 84.2M; organic search visits, Oct 2026
visits from AI assistants, Oct 2026: 438K; visits from AI assistants, Oct 2026

Semrush Traffic Analytics modelled visits, United States, a separate source from the Ahrefs estimates above. Semrush restates this data on 9 November 2026.