All sites / United States / #70 / Marketplaces and classifieds / News Corp (Move Inc)

realtor.com kept its Google rankings and lost 20% of its search traffic.

estimated monthly search visits, Oct 2024: 14.0M; estimated monthly search visits, Oct 2024
estimated monthly search visits, Oct 2026: 11.2M; estimated monthly search visits, Oct 2026
change in estimated search traffic: −20%; change in estimated search traffic
change in keywords ranking top 3: −8%; change in keywords ranking top 3

Estimated search traffic

realtor.com, Ahrefs estimated monthly organic search traffic, United States. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.

Keywords ranking in Google's top three

realtor.com, keywords ranking positions 1 to 3, United States. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.

Points are Ahrefs Site Explorer estimates for the first of each month shown. Months in between are being collected. All 1,070,286 ranking keywords in Oct 2026, against 4,051,477 in Oct 2024.

How often AI answers cite realtor.com

Engine	Citations in the Ahrefs index
ChatGPT	16,641
Google AI Mode	4,896
Gemini	4,676

Ahrefs AI responses index, captured 28 October 2026, United States, including subdomains.

Five questions we ask the AI engines about realtor.com

Written from the site's own top Google keywords, keeping the intent of the search.

Engine	Named	Linked
ChatGPT	3 of 5	2 of 5
Google AI Mode	3 of 5	0 of 5
Gemini	3 of 5	0 of 5

Where can I compare houses for sale near me in the United States, including price, location and property details?from the keyword “houses for sale near me”
Where can I compare houses for rent and check availability, fees and lease conditions?from the keyword “houses for rent”
What is real estate, and what are the main types of property transactions in the United States?from the keyword “real estate”
Where can I compare apartments for rent and check availability, fees and lease conditions?from the keyword “apartments for rent”
Where can I compare homes for sale in the United States, including price, location and property details?from the keyword “homes for sale”

Visits since ChatGPT launched

all visits, Nov 2022: 78.7M; all visits, Nov 2022
all visits, Oct 2026: 71.6M; all visits, Oct 2026
organic search visits, Oct 2026: 20.6M; organic search visits, Oct 2026
visits from AI assistants, Oct 2026: 54K; visits from AI assistants, Oct 2026

Semrush Traffic Analytics modelled visits, United States, a separate source from the Ahrefs estimates above. Semrush restates this data on 9 November 2026.