All sites / United States / #90 / News and media / publisher / Gannett
usatoday.com lost rankings and 69% of its search traffic.
estimated monthly search visits, Oct 2024
38.1M
estimated monthly search visits, Oct 2024
estimated monthly search visits, Oct 2026
11.7M
estimated monthly search visits, Oct 2026
change in estimated search traffic
−69%
change in estimated search traffic
change in keywords ranking top 3
−55%
change in keywords ranking top 3
Estimated search traffic
usatoday.com, Ahrefs estimated monthly organic search traffic, United States. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.
Keywords ranking in Google's top three
usatoday.com, keywords ranking positions 1 to 3, United States. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.
Points are Ahrefs Site Explorer estimates for the first of each month shown. Months in between are being collected. All 558,586 ranking keywords in Oct 2026, against 12,684,322 in Oct 2024.
How often AI answers cite usatoday.com
Engine
Citations in the Ahrefs index
ChatGPT
2,812
Google AI Mode
2,700
Gemini
2,108
Ahrefs AI responses index, captured 28 October 2026, United States, including subdomains.
Five questions we ask the AI engines about usatoday.com
Written from the site's own top Google keywords, keeping the intent of the search.
Engine
Named
Linked
ChatGPT
0 of 5
0 of 5
Google AI Mode
0 of 5
0 of 5
Gemini
0 of 5
0 of 5
Give me an overview of “buffalo bills”, with links to reliable sources.from the keyword “buffalo bills”
Give me an overview of “nfl”, with links to reliable sources.from the keyword “nfl”
Give me an overview of “stefon diggs”, with links to reliable sources.from the keyword “stefon diggs”
Give me an overview of “dancing with the stars”, with links to reliable sources.from the keyword “dancing with the stars”
What are the daylight-saving time change dates in the United States in 2026, and which areas do not observe them?from the keyword “daylight savings 2026”
Visits since ChatGPT launched
all visits, Nov 2022
79.8M
all visits, Nov 2022
all visits, Oct 2026
54.4M
all visits, Oct 2026
organic search visits, Oct 2026
18.3M
organic search visits, Oct 2026
visits from AI assistants, Oct 2026
21K
visits from AI assistants, Oct 2026
Semrush Traffic Analytics modelled visits, United States, a separate source from the Ahrefs estimates above. Semrush restates this data on 9 November 2026.
