All sites / United Kingdom / #29 / Marketplaces and classifieds / publisher / Trustpilot
trustpilot.com grew its search traffic 150%.
estimated monthly search visits, Oct 2024
4.9M
estimated monthly search visits, Oct 2024
estimated monthly search visits, Oct 2026
12.3M
estimated monthly search visits, Oct 2026
change in estimated search traffic
+150%
change in estimated search traffic
change in keywords ranking top 3
+50%
change in keywords ranking top 3
Estimated search traffic
trustpilot.com, Ahrefs estimated monthly organic search traffic, United Kingdom. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.
Keywords ranking in Google's top three
trustpilot.com, keywords ranking positions 1 to 3, United Kingdom. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.
Points are Ahrefs Site Explorer estimates for the first of each month shown. Months in between are being collected. All 543,623 ranking keywords in Oct 2026, against 1,441,924 in Oct 2024.
How often AI answers cite trustpilot.com
Engine
Citations in the Ahrefs index
ChatGPT
withheld, failed consistency check
Google AI Mode
27,301
Gemini
16,561
Ahrefs AI responses index, captured 28 October 2026, United Kingdom, including subdomains.
Five questions we ask the AI engines about trustpilot.com
Written from the site's own top Google keywords, keeping the intent of the search.
Engine
Named
Linked
ChatGPT
1 of 5
1 of 5
Google AI Mode
1 of 5
0 of 5
Gemini
1 of 5
0 of 5
Give me an overview of “canva”, with links to reliable sources.from the keyword “canva”
Give me an overview of “autotrader”, with links to reliable sources.from the keyword “autotrader”
Give me an overview of “trainline”, with links to reliable sources.from the keyword “trainline”
Give me an overview of “poundland”, with links to reliable sources.from the keyword “poundland”
What is Matalan, and where can I find product information and independent customer reviews?from the keyword “matalan”
Visits since ChatGPT launched
all visits, Nov 2022
18.2M
all visits, Nov 2022
all visits, Oct 2026
22.3M
all visits, Oct 2026
organic search visits, Oct 2026
3.7M
organic search visits, Oct 2026
visits from AI assistants, Oct 2026
8K
visits from AI assistants, Oct 2026
Semrush Traffic Analytics modelled visits, United Kingdom, a separate source from the Ahrefs estimates above. Semrush restates this data on 9 November 2026.
