All sites / Australia / #8 / Technology and software / Apple
apple.com grew its search traffic 40%.
estimated monthly search visits, Oct 2024
6.8M
estimated monthly search visits, Oct 2024
estimated monthly search visits, Oct 2026
9.5M
estimated monthly search visits, Oct 2026
change in estimated search traffic
+40%
change in estimated search traffic
change in keywords ranking top 3
+26%
change in keywords ranking top 3
Estimated search traffic
apple.com, Ahrefs estimated monthly organic search traffic, Australia. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.
Keywords ranking in Google's top three
apple.com, keywords ranking positions 1 to 3, Australia. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.
Points are Ahrefs Site Explorer estimates for the first of each month shown. Months in between are being collected. All 549,290 ranking keywords in Oct 2026, against 1,897,066 in Oct 2024.
How often AI answers cite apple.com
Engine
Citations in the Ahrefs index
ChatGPT
12,587
Google AI Mode
6,762
Gemini
3,149
Ahrefs AI responses index, captured 28 October 2026, Australia, including subdomains.
Five questions we ask the AI engines about apple.com
Written from the site's own top Google keywords, keeping the intent of the search.
Engine
Named
Linked
ChatGPT
4 of 5
4 of 5
Google AI Mode
4 of 5
3 of 5
Gemini
4 of 5
1 of 5
What is Apple Music, and where can I find official information about its features and access?from the keyword “apple music”
Where can I find official information and specifications for the iPhone 18 Pro Max?from the keyword “iphone 18 pro max”
Where can I find Facebook’s official site, app and sign-in help?from the keyword “facebook”
How does Skyscanner work for comparing travel options, and what should I check before booking?from the keyword “skyscanner”
Give me an overview of AirPods, with links to official product information and reliable reviews.from the keyword “airpods”
Visits since ChatGPT launched
all visits, Nov 2022
12.6M
all visits, Nov 2022
all visits, Oct 2026
20.5M
all visits, Oct 2026
organic search visits, Oct 2026
5.5M
organic search visits, Oct 2026
visits from AI assistants, Oct 2026
245K
visits from AI assistants, Oct 2026
Semrush Traffic Analytics modelled visits, Australia, a separate source from the Ahrefs estimates above. Semrush restates this data on 9 November 2026.