All sites / United Kingdom / #12 / Technology and software / Apple
apple.com grew its search traffic 53%.
estimated monthly search visits, Oct 2024
15.8M
estimated monthly search visits, Oct 2024
estimated monthly search visits, Oct 2026
24.1M
estimated monthly search visits, Oct 2026
change in estimated search traffic
+53%
change in estimated search traffic
change in keywords ranking top 3
+32%
change in keywords ranking top 3
Estimated search traffic
apple.com, Ahrefs estimated monthly organic search traffic, United Kingdom. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.
Keywords ranking in Google's top three
apple.com, keywords ranking positions 1 to 3, United Kingdom. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.
Points are Ahrefs Site Explorer estimates for the first of each month shown. Months in between are being collected. All 684,339 ranking keywords in Oct 2026, against 2,497,076 in Oct 2024.
How often AI answers cite apple.com
Engine
Citations in the Ahrefs index
ChatGPT
23,026
Google AI Mode
12,988
Gemini
6,159
Ahrefs AI responses index, captured 28 October 2026, United Kingdom, including subdomains.
Five questions we ask the AI engines about apple.com
Written from the site's own top Google keywords, keeping the intent of the search.
Engine
Named
Linked
ChatGPT
4 of 5
3 of 5
Google AI Mode
3 of 5
1 of 5
Gemini
3 of 5
1 of 5
Give me an overview of “powerpoint”, with links to reliable sources.from the keyword “powerpoint”
Where can I find a current television guide for the United Kingdom, with channels, dates and times identified?from the keyword “tv guide”
Give me an overview of “iphone”, with links to reliable sources.from the keyword “iphone”
Give me an overview of “apple store”, with links to reliable sources.from the keyword “apple store”
Give me an overview of “apple watch”, with links to reliable sources.from the keyword “apple watch”
Visits since ChatGPT launched
all visits, Nov 2022
30.8M
all visits, Nov 2022
all visits, Oct 2026
80.3M
all visits, Oct 2026
organic search visits, Oct 2026
7.9M
organic search visits, Oct 2026
visits from AI assistants, Oct 2026
371K
visits from AI assistants, Oct 2026
Semrush Traffic Analytics modelled visits, United Kingdom, a separate source from the Ahrefs estimates above. Semrush restates this data on 9 November 2026.
