All sites / Australia / #65 / Marketplaces and classifieds / Etsy
etsy.com lost rankings and 41% of its search traffic.
estimated monthly search visits, Oct 2024
2.3M
estimated monthly search visits, Oct 2024
estimated monthly search visits, Oct 2026
1.3M
estimated monthly search visits, Oct 2026
change in estimated search traffic
−41%
change in estimated search traffic
change in keywords ranking top 3
−39%
change in keywords ranking top 3
Estimated search traffic
etsy.com, Ahrefs estimated monthly organic search traffic, Australia. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.
Keywords ranking in Google's top three
etsy.com, keywords ranking positions 1 to 3, Australia. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.
Points are Ahrefs Site Explorer estimates for the first of each month shown. Months in between are being collected. All 379,310 ranking keywords in Oct 2026, against 2,672,174 in Oct 2024.
How often AI answers cite etsy.com
Engine
Citations in the Ahrefs index
ChatGPT
withheld, failed consistency check
Google AI Mode
818
Gemini
348
Ahrefs AI responses index, captured 28 October 2026, Australia, including subdomains.
Five questions we ask the AI engines about etsy.com
Written from the site's own top Google keywords, keeping the intent of the search.
Engine
Named
Linked
ChatGPT
4 of 5
4 of 5
Google AI Mode
4 of 5
2 of 5
Gemini
4 of 5
3 of 5
Which site or service is intended by “esty”, and where can I verify its official information?from the keyword “esty”
Where can I find official Van Cleef bracelet information, prices and guidance on authenticity?from the keyword “van cleef bracelet”
How can someone in Australia shop on Etsy and check prices, delivery and buyer protections?from the keyword “etsy aus”
How does selling on Etsy work, including fees, listing requirements and seller responsibilities?from the keyword “etsy seller”
What does the search “Etsy witch” refer to, and how can I distinguish relevant Etsy listings or services?from the keyword “etsy witch”
Visits since ChatGPT launched
all visits, Nov 2022
12.4M
all visits, Nov 2022
all visits, Oct 2026
8.9M
all visits, Oct 2026
organic search visits, Oct 2026
2.2M
organic search visits, Oct 2026
visits from AI assistants, Oct 2026
11K
visits from AI assistants, Oct 2026
Semrush Traffic Analytics modelled visits, Australia, a separate source from the Ahrefs estimates above. Semrush restates this data on 9 November 2026.
