All sites / Australia / #66 / News and media / publisher / The New York Times Company
nytimes.com lost rankings and 82% of its search traffic.
estimated monthly search visits, Oct 2024
8.5M
estimated monthly search visits, Oct 2024
estimated monthly search visits, Oct 2026
1.5M
estimated monthly search visits, Oct 2026
change in estimated search traffic
−82%
change in estimated search traffic
change in keywords ranking top 3
−22%
change in keywords ranking top 3
Estimated search traffic
nytimes.com, Ahrefs estimated monthly organic search traffic, Australia. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.
Keywords ranking in Google's top three
nytimes.com, keywords ranking positions 1 to 3, Australia. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.
Points are Ahrefs Site Explorer estimates for the first of each month shown. Months in between are being collected. All 74,127 ranking keywords in Oct 2026, against 1,185,725 in Oct 2024.
How often AI answers cite nytimes.com
Engine
Citations in the Ahrefs index
ChatGPT
4
Google AI Mode
2,786
Gemini
3
Ahrefs AI responses index, captured 28 October 2026, Australia, including subdomains.
Five questions we ask the AI engines about nytimes.com
Written from the site's own top Google keywords, keeping the intent of the search.
Engine
Named
Linked
ChatGPT
5 of 5
3 of 5
Google AI Mode
5 of 5
5 of 5
Gemini
3 of 5
0 of 5
How does Wordle work, and where can I find its official rules?from the keyword “wordle”
Give me an overview of “Connections”, clarifying the game or other meaning being discussed.from the keyword “connections”
Give me an overview of “Strands”, clarifying the game or other meaning being discussed.from the keyword “strands”
Where can I find today’s official Wordle puzzle and spoiler-free hints, with the puzzle date identified?from the keyword “wordle today”
Give me an overview of The New York Times and its official publications.from the keyword “new york times”
Visits since ChatGPT launched
all visits, Nov 2022
18.9M
all visits, Nov 2022
all visits, Oct 2026
15.8M
all visits, Oct 2026
organic search visits, Oct 2026
4.3M
organic search visits, Oct 2026
visits from AI assistants, Oct 2026
3K
visits from AI assistants, Oct 2026
Semrush Traffic Analytics modelled visits, Australia, a separate source from the Ahrefs estimates above. Semrush restates this data on 9 November 2026.
