All sites / United States / #19 / News and media / publisher / The New York Times Company
nytimes.com lost rankings and 46% of its search traffic.
estimated monthly search visits, Oct 2024
130.3M
estimated monthly search visits, Oct 2024
estimated monthly search visits, Oct 2026
70.6M
estimated monthly search visits, Oct 2026
change in estimated search traffic
−46%
change in estimated search traffic
change in keywords ranking top 3
−19%
change in keywords ranking top 3
Estimated search traffic
nytimes.com, Ahrefs estimated monthly organic search traffic, United States. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.
Keywords ranking in Google's top three
nytimes.com, keywords ranking positions 1 to 3, United States. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.
Points are Ahrefs Site Explorer estimates for the first of each month shown. Months in between are being collected. All 1,575,684 ranking keywords in Oct 2026, against 18,066,414 in Oct 2024.
How often AI answers cite nytimes.com
Engine
Citations in the Ahrefs index
ChatGPT
106
Google AI Mode
46,723
Gemini
34
Ahrefs AI responses index, captured 28 October 2026, United States, including subdomains.
Five questions we ask the AI engines about nytimes.com
Written from the site's own top Google keywords, keeping the intent of the search.
Engine
Named
Linked
ChatGPT
2 of 5
2 of 5
Google AI Mode
1 of 5
1 of 5
Gemini
0 of 5
0 of 5
Where can I find current news coverage, with publication dates and original sources?from the keyword “news”
How does Wordle work, and what are its rules?from the keyword “wordle”
How does the Strands word puzzle work, and what are its rules?from the keyword “strands”
Give me an overview of “world cup”, with links to reliable sources.from the keyword “world cup”
How does the Connections word puzzle work, and what are its rules?from the keyword “connections”
Visits since ChatGPT launched
all visits, Nov 2022
459.2M
all visits, Nov 2022
all visits, Oct 2026
309.8M
all visits, Oct 2026
organic search visits, Oct 2026
65.4M
organic search visits, Oct 2026
visits from AI assistants, Oct 2026
103K
visits from AI assistants, Oct 2026
Semrush Traffic Analytics modelled visits, United States, a separate source from the Ahrefs estimates above. Semrush restates this data on 9 November 2026.
