Review preview. Private, not for sharing. Data snapshot October 2026 cohort, assembled 2026-11-07.
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All sites / Australia / #86 / Technology and software / OpenAI

openai.com's earlier reading can't be compared fairly.

ChatGPT moved from chat.openai.com to chatgpt.com during 2024 and 2025, so openai.com's search traffic moved with it.

estimated monthly search visits, Oct 2024
7.8M
estimated monthly search visits, Oct 2024
estimated monthly search visits, Oct 2026
1.6M
estimated monthly search visits, Oct 2026
change in estimated search traffic
n/a
change in estimated search traffic
change in keywords ranking top 3
−10%
change in keywords ranking top 3

Estimated search traffic

04.3M8.6M2024-10-28: AI Overviews expand to 100 or more countries2024-10-29: AI Overviews roll out in Australia2024-11-11: November 2024 core update2024-12-12: December 2024 core update2025-03-13: March 2025 core update2025-06-30: June 2025 core update2025-08-21: AI Mode expands to 180 more countries in English2025-10-07: AI Mode adds 35 languages and 40 countries2025-10-08: AI Mode launches in Australia2025-10-15: Ads inside AI Overviews reported in Australia2025-11-18: Gemini 3 ships in AI Mode2025-12-11: December 2025 core update2026-01-27: Gemini 3 default for AI Overviews, handoff to AI Mode2026-03-27: March 2026 core update2026-05-19: I/O 2026: AI Mode hits 1 billion users, Gemini 3.5 Flash2026-05-20: AI Overviews and AI Mode combined worldwide2026-05-21: May 2026 core update2026-09-29: AI Mode information monitoring for all usersOct 20247.8MOct 20253.8MOct 20261.6M
openai.com, Ahrefs estimated monthly organic search traffic, Australia. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.

Keywords ranking in Google's top three

02K4K2024-10-28: AI Overviews expand to 100 or more countries2024-10-29: AI Overviews roll out in Australia2024-11-11: November 2024 core update2024-12-12: December 2024 core update2025-03-13: March 2025 core update2025-06-30: June 2025 core update2025-08-21: AI Mode expands to 180 more countries in English2025-10-07: AI Mode adds 35 languages and 40 countries2025-10-08: AI Mode launches in Australia2025-10-15: Ads inside AI Overviews reported in Australia2025-11-18: Gemini 3 ships in AI Mode2025-12-11: December 2025 core update2026-01-27: Gemini 3 default for AI Overviews, handoff to AI Mode2026-03-27: March 2026 core update2026-05-19: I/O 2026: AI Mode hits 1 billion users, Gemini 3.5 Flash2026-05-20: AI Overviews and AI Mode combined worldwide2026-05-21: May 2026 core update2026-09-29: AI Mode information monitoring for all usersOct 20244KOct 20254KOct 20263K
openai.com, keywords ranking positions 1 to 3, Australia. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.

Points are Ahrefs Site Explorer estimates for the first of each month shown. Months in between are being collected. All 5,290 ranking keywords in Oct 2026, against 30,230 in Oct 2024.

How often AI answers cite openai.com

EngineCitations in the Ahrefs index
ChatGPT1,228
Google AI Mode154
Gemini93

Ahrefs AI responses index, captured 28 October 2026, Australia, including subdomains.

Five questions we ask the AI engines about openai.com

Written from the site's own top Google keywords, keeping the intent of the search.

EngineNamedLinked
ChatGPT5 of 55 of 5
Google AI Mode4 of 53 of 5
Gemini4 of 53 of 5
  1. Which service is meant by “chat gbt”, and where can I verify its official information?from the keyword “chat gbt”
  2. What is available in ChatGPT’s free offering, and where can I verify its current limits?from the keyword “chatgpt free”
  3. Which service is meant by “chat gpt”, and where can I find its official features and access information?from the keyword “chat gpt”
  4. What is ChatGPT, and where can I find its official features, access options and limitations?from the keyword “chatgpt”
  5. What does “chat” refer to, and which reliable sources explain the relevant service or meaning?from the keyword “chat”

Visits since ChatGPT launched

all visits, Nov 2022
470K
all visits, Nov 2022
all visits, Oct 2026
6.4M
all visits, Oct 2026
organic search visits, Oct 2026
458K
organic search visits, Oct 2026
visits from AI assistants, Oct 2026
1.6M
visits from AI assistants, Oct 2026

Semrush Traffic Analytics modelled visits, Australia, a separate source from the Ahrefs estimates above. Semrush restates this data on 9 November 2026.

openai.com is also in the top 100 in United Kingdom and United States.