All sites / United Kingdom / #63 / Entertainment and streaming / Netflix

netflix.com kept its Google rankings and lost 18% of its search traffic.

estimated monthly search visits, Oct 2024: 5.3M; estimated monthly search visits, Oct 2024
estimated monthly search visits, Oct 2026: 4.4M; estimated monthly search visits, Oct 2026
change in estimated search traffic: −18%; change in estimated search traffic
change in keywords ranking top 3: +29%; change in keywords ranking top 3

Estimated search traffic

netflix.com, Ahrefs estimated monthly organic search traffic, United Kingdom. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.

Keywords ranking in Google's top three

netflix.com, keywords ranking positions 1 to 3, United Kingdom. Dotted line marks the Oct 2024 level. Vertical marks are Google results page changes.

Points are Ahrefs Site Explorer estimates for the first of each month shown. Months in between are being collected. All 139,456 ranking keywords in Oct 2026, against 411,605 in Oct 2024.

How often AI answers cite netflix.com

Engine	Citations in the Ahrefs index
ChatGPT	2,792
Google AI Mode	1,688
Gemini	622

Ahrefs AI responses index, captured 28 October 2026, United Kingdom, including subdomains.

Five questions we ask the AI engines about netflix.com

Written from the site's own top Google keywords, keeping the intent of the search.

Engine	Named	Linked
ChatGPT	4 of 5	4 of 5
Google AI Mode	4 of 5	3 of 5
Gemini	4 of 5	3 of 5

Where can I find Netflix movies available in the United Kingdom and check genres and age ratings?from the keyword “netflix movies”
What does Netflix offer in the United Kingdom, and where can I check current plans and availability?from the keyword “netflix uk”
What Netflix subscription options are available in the United Kingdom, including prices and limitations?from the keyword “netflix subscription”
Where can I find FIFA World Cup games, with the tournament year, match dates and viewing availability identified?from the keyword “fifa world cup games”
Give me an overview of “bridgerton season 4”, with links to reliable sources.from the keyword “bridgerton season 4”

Visits since ChatGPT launched

all visits, Nov 2022: 71.8M; all visits, Nov 2022
all visits, Oct 2026: 69.9M; all visits, Oct 2026
organic search visits, Oct 2026: 4.6M; organic search visits, Oct 2026
visits from AI assistants, Oct 2026: 32K; visits from AI assistants, Oct 2026

Semrush Traffic Analytics modelled visits, United Kingdom, a separate source from the Ahrefs estimates above. Semrush restates this data on 9 November 2026.

netflix.com is also in the top 100 in Australia and United States.